Using TikTok Ads to Gain Followers for an Influencer — and Blow Past Milestones

Snapshot

• Platform: TikTok

• Objective: Reach 1,000 followers

• Cost Per Follower: $0.98 for followers in Canada

• Results:

  • +1000 followers

  • 68.5K views

  • 7000+ likes

• Outcome: Positioned the influencer to unlock live streaming and join a live agency

The Client

An aspiring influencer at the early stages of their journey. They were consistently posting and improving their content but needed a push to reach key platform milestones, mainly unlocking the ability to go live and join a live agency.

The Problem, Consequences & Hesitations

The influencer was stuck below 1,000 followers, which created a few roadblocks:

• Unable to go live on TikTok

• Couldn’t apply to or work with a live agency

• Limited visibility and slower organic growth

There was also hesitation around paid ads, especially with a very small budget and concern that it wouldn’t make a real difference.

The Solution

I created original, native TikTok-style content that blended naturally into users’ feeds.

From there, I:

• Ran a follower-focused TikTok ad campaign

• Prioritized profile visits and engagement

• Kept the strategy simple and efficient to stretch the budget

• Used ads as a momentum tool rather than a long-term dependency

The goal was clear: break past the 1,000-follower barrier.

The Results & Benefits

• Gained 1,000+ followers

• Generated 68,500 views, massively expanding reach

• Earned 7,000+ likes, adding credibility and social proof

• Unlocked TikTok Live access

• Positioned the influencer to join a live agency and pursue monetization

Final Takeaway

Early milestones unlock real opportunities. When done right, TikTok Ads can:

• Accelerate growth

• Remove platform limitations

• Set creators up for monetization faster

👉 If you’re an influencer stuck below key milestones and want to level up, let’s get you there..