Crafting Animations to Create Engaging Mental Health Awareness Content During COVID-19 Lockdowns

URSLC sought to address mental health challenges during the COVID-19 lockdowns by creating social media content that brought awareness to their mental health services and educated the public on negative thinking patterns, such as "Should Statements." This strategic approach not only connected with their audience but also provided practical tools for mental wellness during a difficult time.

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Do not let social media terms of service stop you from promoting sports betting, gambling, or other adult content.

Through careful consideration, trial and error, and being mindful of the culture of sports and sports betting, I successfully ran ads and created engaging content about sports betting while adhering to strict social media terms of service. The result? A compliant yet effective campaign that expanded reach, increased engagement, and boosted followers for my sports betting client.

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